Project overview

Miit is where travelers meet the real Barcelona.

A playful twist on pronunciation (in Spanish, “i” sounds like “e”) turns miit into meet — a name that captures the heart of this social space: real connections, local vibes.

From parties to paella nights, Miit invites tourists to dive into authentic experiences and feel right at home.

This project brings Miit’s warm, lively spirit to life through a bold and welcoming visual identity.



Basic visuals






Designed for curious, social 20-somethings, Miit’s brand is energetic, colorful, and built to stand out.

A lively palette of 8 colors brings flexibility to everything from posters to pop-ups.

Custom patterns, inspired by Barcelona’s rich culture, visually link the brand to local life — each one hinting at a different kind of adventure.



Visual applications

Instagram Post Examples




Poster Examples


Miit’s social visuals stay true to the brand’s playful and vibrant tone — especially on Instagram, where bold colors and custom patterns take the spotlight.

The feed features not only event highlights, but also byproducts like brochures recommending local businesses — all designed to keep the community spirit going, online and off.


Byproducts





Quick jump to

W.W. NORTON/LIVERIGHT PUBLISHING MARKETING DESIGN
90GO-LUGGAGE BRAND IMAGE UPDATE

WHISPERS IN THE NIGHT-A GROUP PORTRAIT OF HAUNTED EAST ASIANS
ALL WATCHED OVER BY MACHINES OF LOVING GRACE-EXHIBITION DESIGN
MOTION DESIGN
HUNGRY PANDA-MARKETING DESIGN
HIBACHI  LAB-JAPANESE  RESTAURANT  VISUAL  DESIGN